So you’ve thought about getting your site an online presence or perhaps are considering getting a new site for your business. What is elementary and yet crucial to understand is that you MUST build a website that includes search engine optimisation best practice principles as well as keeping in mind usability, audience and niche. You will [...]

How much does your local web designer know about web design?

Be warned, choosing an incompetent web designer can kill your Online Business faster than you hand him the cheque.

Now, let’s for a second get back to the reason you are online. The reason you would wanna go online can only be related to a few. [...]

 
Yes, today’s topic i’m gonna share about what is effective site promotion. SEO(organic) and SEM(paid) do contribute to site promotion. But let’s put that aside today. I’m gonna write talk about article marketing and how this single strategy stands out among most other online marketing strategies.
Content is king and we all know that. What [...]

If i can offer you as a reader advice on getting your site higher rankings in the search engines, what would i say? This post will not teach you all the technical hype and fluff about SEO. It will just highlight effective strategies that will more than raise your chances of getting higher rankings in the [...]

 
Yes, i already know what you’re thinking. I apologise for the cheesy title on this post. This title, “How to rank high on Google” is probably one of the most overused article titles spamming the WWW nonsensically. Why i chose this title you’ll figure in a while.
Okay, so we all heard of long tail keywords and [...]

Matt Cutts, Head of Google Webspam team, talks with Eric Enge on some of the best and most ethical linking pratices during the recent Search Marketing Expo Advanced .
When i read the interview transcript, my head was almost spinning. The content was jam-packed with originality and was authored by an industry expert from Google. While you may [...]

 
Are you leaving money on the table with your site? The most common and daft statement i hear many site owners and marketers say is, “Oh…. But we’re not an ‘E-Commerce’ Site… We don’t sell anything…” Is that silly or what? Does that mean to say that only people selling products or services online should make [...]

 
I’ll try my best, to make this topic as fair, logical and educative. Nope, this isn’t going to be another Mom&Pop article debate about SEO vs paid advertising. I’ve read too many articles portraying SEM (Pay-per-click) advertising as a wasted marketing effort. Many marketers condemn SEM while praising SEO efforts. Well, with web analytics around [...]

Call it textbook SEO, call it recycled rubbish, call it smart talk or perhaps, bollocks.
Do you see me already? What i’ve been itching to write about is how textbook SEO is fast becoming (or already is) outdated, ineffective and a wasted effort, how we are moving into the ‘art’ aspect of SEO and making the [...]

What Google says
For starters, here’s what GOOGLE says,
The Sitemap Protocol allows you to inform search engines about URLs on your websites that are available for crawling. In its simplest form, a Sitemap that uses the Sitemap Protocol is an XML file that lists URLs for a site. The protocol was written to be highly scalable [...]